Sales Force Automation / Digital Economy Development Institute (DEDI LLC)

Russian set of solutions for automating sales chain - from the manufacturer (distributor) to the shop shelf (distribution and mobile trading) - implemented on the OPTIMUM Digital Platform 2025 (MEAP).

We offer


Comprehensive solution for management of distribution and mobile trading - implementation of the automated mobile trading management.

For example, your distributors and dealers:


Fail to provide updated and objective information about sales and stock for rapid analysis of market situation?


Do not enable you to directly control the personnel that represent your products at sales outlets?


Does not exhibit to end consumers the values of your brands by means of promo actions and other activities?


Fail to properly manage usage of in-store equipment and POS materials?


Fail to maintain stability of sales during crisis periods?


Operate a large number of various accounting and information systems?

Basic functionality




Technical support is provided to users in 24/7 mode in Russian by phone (+7 (985) 776-8167) or via e-mail (